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China Leather Giant &Nbsp; Haining Leather

2010/9/18 18:06:00 54

Starting from Xiaoshan airport, passing the Hangzhou bridge by the Xiasha bridge, it will be less than an hour's drive to reach Zhejiang.

haining city

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Geographically, Haining is located in the northeast of Zhejiang Province, the southern part of Jiaxing, the southern margin of the hang Jia Hu plain, the Yangtze River Delta, and the north shore of the Qian Tang river is a famous historical and cultural city.

Haining is near Shanghai, South to Qian Tang, West to Hangzhou, and north to Jiaxing.

The Shanghai Hangzhou railway, the 01 provincial road, the Hangzhou Shanghai double track cross the city territory, the Shanghai Hangzhou Expressway, the hang Pu Expressway and the 320 national highway cross the northern border, and the East Route of the Hangzhou ring road runs through the West.

Haining takes the "two horizontal and six vertical" as the main framework, and the city, town and village roads are crisscrossed, extending in all directions.

Haining's first impression is a typical Yangtze River Delta city: it opened earlier.

Development

Rapidly, private enterprises blossom everywhere, and the economic advantages of regional characteristics are obvious.

In Haining, leather, home textiles, warp knitting are the most important three carriages in its industrial economy. "China's leather capital", "China's home textile and textile famous town" and "China's warp knitting city" are the outstanding achievements of Haining's two digit economic growth for ten consecutive years.

China

Leatherwear

The leader of the industry

In 1994, since the construction of China Leather City in Haining, Haining leather industry has embarked on the road of rapid development.

Market advantage and industrial advantage influence each other and promote each other. Leather industry is rapidly becoming one of the pillar industries of Haining's economy.

Today, Haining leather industry is relying on the two platforms of Haining China Leather City and Haining pedo science and Technology Industrial Park, which is further accelerating its industrial cluster, scale and networking development.

So far, Haining has formed a complete leather leather industry system, which is made up of sofa covers and finished sofa, leather clothing and tanning industry as pillar industries, and leather products such as leather tickets, bags, leather bags, leather hardware accessories and leather gloves.

Over the years, the Haining municipal government has persisted in utilizing talents, technology, brand and market advantages to support a number of key and key enterprises in terms of scale and level, and to develop collectivization. Haining has finally become the leader of China's leather industry.

According to the introduction, there are 10 leather enterprises selected in the selection of "Xinghai engineering enterprise" organized by Haining city. Among them, Zhejiang Carson Industrial Co., Ltd. has more than 20 holding companies, and has developed into a large enterprise group engaged in research, production and sale of leather, soft furniture and automobile cushion leather, and is the leader of leather industry in China.

In terms of market channels, Haining now has the largest leather market in Haining, the leather market in China.

The market has a total area of 760 thousand square meters, and more than 2250 merchants are operating.

On the basis of stabilizing the trade of leather garments, the market has expanded to leather products, bags and other leather products trading, and has realized the pformation from a leather clothing market to a diversified leather comprehensive market.

It is worth mentioning that in 2009, the total turnover of leather market in Haining exceeded 10 billion yuan.

Industry promotes the market and the market drives the industry. This good development atmosphere has contributed to the good development of Haining's leather market and industry.

In order to speed up the cultivation of regional brands and promote industrial upgrading by brand building, Haining has made breakthrough progress in brand cultivation in recent years.

By the end of 2009, the leather industry in Haining had 1 regional brands in Zhejiang, 2 famous brand products in China, 3 famous trademarks in China, and 6 famous brand products in Zhejiang. It has become the most concentrated brand in the leather industry in the whole country.

In addition, in promoting the pformation and upgrading of leather industry to modern industrial clusters, Haining has also implemented science and technology innovation projects.

According to the briefing, at present, the Haining municipal government has invested 26 million yuan of funds in the construction of technological innovation service platform, and imported R & D centers such as square leather inspection center, China leather and shoemaking Research Institute, Wenzhou University, etc., to set up a public laboratory for Leather Chemistry Research, and regard the key common technology restricting the development of leather industry as the main research direction.

The upgrading of enterprise's innovation ability and the gradual improvement of regional innovation system have improved the overall competitiveness of Haining's leather industry.